To offer the B2B e-commerce experience that modern B2B buyers expect, companies need to set their house in order. Digital transformation to meet customer expectations has accelerated across all B2B industries. Data, omnichannel, technology and the customer relationship: the four key challenges lie internally.
In this infographic, discover how to create personalized B2B customer experiences, how to make technology work for you, as well as the best data governance practices to future-proof your B2B e-commerce business.
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